No More No Less Part II
DELIVERABLES:
1. Book Cover Design
2. Social Media Strategy
3. Social Media Content
CONTEXT:
The client wanted a visual refresh for their book cover, previously part 1 of the book cover was simple. She wanted a cover image that spoke a little about the book.
A tale of two lovers overcoming the challenges in their relationships. The setting of the story is in two locations Delhi and London.
STRATEGY
Social Media
The client brief was to design and develop an Instagram post strategy to boost the release of the second part of the book.
So the strategy was to
1. Create a buzz before the release (teaser for book release)
2. A series of countdown posts till the release
3. A series of posts with key events in the book to bring a sense of curiosity to the viewers.
So the strategy was to
1. Create a buzz before the release (teaser for book release)
2. A series of countdown posts till the release
3. A series of posts with key events in the book to bring a sense of curiosity to the viewers.
1. Cover hint, cover release and coming soon posters
2. Countdown Posters:
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3. Post-release engagement posters:
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3. Post-release engagement posters:
